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Congratulations to the creative team behind the “I Will Earn It” video, the Grand Prize winner of IMA®’s (Institute of Management Accounting) first-ever CMA® (Certified Management Accounting) Video Contest.
“I Will Earn It” features a student battling several hurdles, including no time, discouragement, fear, and self-doubt, on his path toward passing the CMA exam. The imaginative video concept combined live-action cinematography and a computer-generated video game sequence. Victorious in the end, the student collects his prize, the CMA certificate, before waking up from his daydream with a renewed sense of confidence and determination. The “I Will Earn It” team, based in the Philippines, was chosen by Facebook voters, and their video will be featured on IMA’s official Facebook channel.
Rounding out an impressive list of finalists is: “CMA Rap,” “You’ve Got to Earn It,” and “Financial Pros.” To view the winning videos and learn more about the contest prizes, please see below:
First (Grand Prize): I Will Earn It (The Road to Becoming a CMA)
$2,500. Travel costs will be paid for team members to attend IMA's Annual Conference in Denver, Colo. All members will also receive the Wiley CMAexcel CMA Review Course Scholarship.
Team members: Patricia Adora G. Alcala, Fernando P. Tiu Jr., Alexis Paul M. Rodriguez, Angelo B. Manzano, Monique N. Eballa.
Second Place: CMA Rap
$1,500. Team members will also receive the Wiley CMAexcel Online Intensive Review with CMA Test Bank Scholarship.
Team members: Dr. Gregory Kaufinger, Dominic Martin, Zach Whitaker, Nick Smith, Logan Hauer
Third Place: You've Got to Earn It
$1,000. Team members will also receive the Wiley CMAexcel Online Intensive Review with CMA Test Bank Scholarship.
Team members: Dylan Shaffer, Jacob Nikituk, Michael Coutinho, Christine Barthen
Fourth Place: Financial Pros
$500. Team members will also receive the Wiley CMAexcel Online Intensive Review with CMA Test Bank Scholarship.
Team members: Chance Harris, Catherine Harris, Haley Harris, Matt Kornely
Developed as a complement to IMA’s new “You’ve Got to Earn It” U.S. advertising campaign, the video contest sought original, informative, and entertaining ways for individuals or teams tell the CMA story through video. Participants were encouraged to view IMA’s new commercial for inspiration: https://www.youtube.com/watch?v=8fMMpSrjGqc. For more information about the CMA, please visit: https://www.imanet.org/cma-certification.
“I Will Earn It” features a student battling several hurdles, including no time, discouragement, fear, and self-doubt, on his path toward passing the CMA exam. The imaginative video concept combined live-action cinematography and a computer-generated video game sequence. Victorious in the end, the student collects his prize, the CMA certificate, before waking up from his daydream with a renewed sense of confidence and determination. The “I Will Earn It” team, based in the Philippines, was chosen by Facebook voters, and their video will be featured on IMA’s official Facebook channel.
Rounding out an impressive list of finalists is: “CMA Rap,” “You’ve Got to Earn It,” and “Financial Pros.” To view the winning videos and learn more about the contest prizes, please see below:
First (Grand Prize): I Will Earn It (The Road to Becoming a CMA)
$2,500. Travel costs will be paid for team members to attend IMA's Annual Conference in Denver, Colo. All members will also receive the Wiley CMAexcel CMA Review Course Scholarship.
Team members: Patricia Adora G. Alcala, Fernando P. Tiu Jr., Alexis Paul M. Rodriguez, Angelo B. Manzano, Monique N. Eballa.
Second Place: CMA Rap
$1,500. Team members will also receive the Wiley CMAexcel Online Intensive Review with CMA Test Bank Scholarship.
Team members: Dr. Gregory Kaufinger, Dominic Martin, Zach Whitaker, Nick Smith, Logan Hauer
Third Place: You've Got to Earn It
$1,000. Team members will also receive the Wiley CMAexcel Online Intensive Review with CMA Test Bank Scholarship.
Team members: Dylan Shaffer, Jacob Nikituk, Michael Coutinho, Christine Barthen
Fourth Place: Financial Pros
$500. Team members will also receive the Wiley CMAexcel Online Intensive Review with CMA Test Bank Scholarship.
Team members: Chance Harris, Catherine Harris, Haley Harris, Matt Kornely
Developed as a complement to IMA’s new “You’ve Got to Earn It” U.S. advertising campaign, the video contest sought original, informative, and entertaining ways for individuals or teams tell the CMA story through video. Participants were encouraged to view IMA’s new commercial for inspiration: https://www.youtube.com/watch?v=8fMMpSrjGqc. For more information about the CMA, please visit: https://www.imanet.org/cma-certification.