The Key to Your Future-Proof PathThe video “The Key to Your Future-Proof Path,” produced by a team of students from Vietnam, was crowned the Grand Prize winner of the second annual CMA® (Certified Management Accountant) video contest. The contest, which was developed to complement the IMA® (Institute of Management Accountants) “futuristic” advertising campaign, asked participants to answer the question: “As accounting and finance professionals enter the age of artificial intelligence (AI) and automation in the workplace, in what ways does the CMA certification prepare you for the future and how does it ‘future-proof’ your career?”

The winning video used clever animation to describe the specific skills gained by becoming a CMA and how the certification can lead to better career opportunities. It was produced by team members Luong Tan Quyen; Trang Quang Duc; Pham Duc Thang; Nyugen Thi Huyen Trang; and Tran Quang Dong. Their video was chosen by Facebook voters – attracting nearly 19,000 likes and more than 46,000 views – and is featured on IMA's Facebook channel.

For their first-place win, the team earned $2,500 and travel costs for all team members to attend IMA’s Annual Conference & Expo in Indianapolis in June. All team members will also receive the Wiley CMAexcel Platinum Review Course Scholarship.

See the other finalist videos below:

The Assistant    Second Place ($1,500): “The Assistant
Team members will also receive the Wiley CMAexcel 11th Hour Final Review Scholarship.
Team members: Rona Chrisandra Mirania Bayacal; Ralph Justine Lejos Cruz; Gio Peñano Lara; Homer Leandro Pelargon Lozada; Dan Joseph Navarro Sorilla
CMA: Future-Proof With a Purpose    Third Place ($1,000): “CMA: Future-Proof With a Purpose
Team members will also receive the Wiley CMAexcel 11th Hour Final Review Scholarship.
Team members: Maegan V. Mendoza; Kaye Marie L. Cueto; Christian John C. De Leon; Justine Joyce D. Gabia; Anne Charlene C. Salazar
Ready to Start Your Journey?    Fourth Place ($1,000): “Ready to Start Your Journey?
Team members will also receive the Wiley CMAexcel 11th Hour Final Review Scholarship.
Team members: Rich Leonard; Paula Leonard; Dennis Molnar; Mary Molnar

The Grand Prize winner and all finalist videos can now be viewed on IMA’s official Facebook channel.

Said Morgan Del Rio, IMA marketing and social media manager, “This year, we were again impressed by the creativity, originality, and dedication displayed by our contest entries. We applaud every team that participated and took time to create a video to celebrate the CMA. We especially congratulate our Grand-Prize winning team for their ‘The Key to Your Future-Proof Path’ video, which delivers a clever, informative message about the benefits of CMA certification.”

Watch upcoming issues of CMA Connection for details about future video contests.