|
|
|
When Paul Simon wrote the song “Kodachrome,”
the two premiere color film stocks in the world were
both produced by Kodak. Kodachrome was the standard
color-reversal slide film for those looking for really
saturated colors, and Ektachrome, also a transparency
film, yielded more pastel images. Both films were the
universal choice of professional and amateur
photographers. And at the same time, the New York
manufacturer, founded in 1892, also had the two most
popular monochrome stocks—Plux-X and the faster Tri-X.
Today, the cameras carried by National Geographic staff
are as likely as not to have no spooled film, but rather
flash cards that are blind to the same light “that
[gave] us the nice bright colors; the green of summers,
and [made us] think all the world’s a sunny day.”
More than anything else, it was digital media that ended
the long unwinding of the Kodak classics in developing
tanks here and around the world. Today, there is only
one lab in the world still processing Kodachrome. It’s
Dwayne’s Photo in Parsons, Kan. The company has promised
it will continue to offer processing through 2010.
In last week’s press release, Koday explained that
Kodachrome “became the world’s first commercially
successful color film in 1935,” but it suffered a rapid
decline in recent years because of the switch to
digital. Today, the company says Kodachrome film
represents just a fraction of 1% of total still-film
sales. About 70% of the company’s revenues, on the other
hand, are from its commercial and consumer digital
businesses. The company still produces professional film
stock, including seven new still films and two new
motion picture films.
The title of the press release was, “Kodak retires
KODACHROME Film; Celebrates Life of Oldest Film Icon in
its Portfolio.” The celebration will include Kodak
donating the last rolls of the film to the George
Eastman House--International Museum of Photography and
Film in Rochester. Professional photographer Steve
McCurry will shoot one of those last rolls of film, and
the photos will be donated to Eastman House.
Although you might not recognize McCurry by name, you
are likely familiar with his work for magazines such as
National Geographic. In fact, one of the legendary
photos recorded on Kodachrome was his cover photo
originally titled “Afghan Girl.”
 |
| Steve McCurry’s “Afghan Girl”
appeared on the cover of the June 1985
National
Geographic magazine
|
The girl’s identity was unknown at the
time of publication, and it was 17 years later that
McCurry returned with a group from Geographic to find
out what had happened to her. In 1984, he had taken the
picture of a young girl orphaned by the Russian
Afghanistan war. She was with a group in a Nasir Bagh
refugee camp. In 2002, Sharbat Gula was located and
appeared again in a cover story in the same magazine
that had introduced her to the world almost two decades
ago.
By shooting
one of the last rolls of Kodachrome, McCurry will be
adding his footnote to the vast international archive of
images that are preserved in the museum of
mankind—images recorded on cellulose that Eastman Kodak
layered with three coatings of dyed, light-sensitive
silver.
Michael Castelluccio
Click Here to Download in PDF format for Printing
|
|
|
|